We used Unreal Engine to launch EE as the new destination for gaming. Building four distinct worlds inspired by different games from popular genres showing up in OOH, TV and social.
Agency: Saatchi & Saatchi / Digitas
Client: EE
Studio: Collective World
My Role: Creative Director
We also made this TVC
Agency: Saatchi & Saatchi / Digitas
Director: Rollo Jackson via Somesuch
My Role: Creative Director